Privacy Policy

1. Introduction

This Privacy Policy describes the policies and procedures of Life After Impact LLC ("Company," "We," "Us," or "Our") regarding the collection, use, and disclosure of Your information when You use our Services, and explains Your privacy rights and how the law protects You.

"Services" refers collectively to: (a) the Life After Impact website, accessible at https://lifeafterimpact.com (the "Website"); and (b) the Life After Impact mobile application available on the Apple App Store (the "App"). This single Privacy Policy governs both.

By using our Services, You agree to the collection and use of information in accordance with this Privacy Policy.

2. Definitions

The following capitalized terms have the meanings defined below:

• Account: A unique account created for You to access our Services or parts of our Services.
• App: The Life After Impact mobile application available on the Apple App Store.
• Company: Life After Impact LLC, 1970 Northwestern Ave S, Ste 100, Stillwater, MN 55082, United States.
• Country / Jurisdiction: Wisconsin, United States.
• Device: Any device that can access the Services, such as a smartphone, tablet, or computer.
• Personal Data: Any information that relates to an identified or identifiable individual.
• Service(s): Collectively, the Website and the App.
• Usage Data: Data collected automatically when You use the Services, such as device type, operating system, and feature usage patterns.
• Website: The Life After Impact website, accessible at https://lifeafterimpact.com.
• You: The individual accessing or using the Services.
• GDPR: EU General Data Protection Regulation.
• CCPA/CPRA: California Consumer Privacy Act as amended by the California Privacy Rights Act of 2020.

3. Information We Collect

3.1 Information You Provide to Us

When You create an account, contact Us, or submit a podcast advertising application, We may collect:

• Email address
• First name and last name
• Phone number (if provided voluntarily)
• Any messages or feedback You send to Us
• Advertiser business and website details, selected podcast placements, proposed ad claims, call-to-action URL, discount-code request, and optional promotional code
• For approved advertisers, Stripe customer/invoice references, payment status, final creative/script references, typed-name approval and timestamps, campaign delivery records, and manually entered Buzzsprout ad-download reporting

Podcast advertising applications do not collect payment-card numbers. Approved applicants receive a separate Stripe invoice; payment details are handled by Stripe. Audio files or scripts are sent by email, not uploaded through the application form.

3.2 Health and Symptom Data (App)

The App includes a Concussion Impact Tracker that allows You to rate and track concussion-related symptoms across multiple categories. This symptom data is:

• Stored locally on Your device only, using your device's secure local storage.
• Never transmitted to Life After Impact LLC servers unless You explicitly choose to share or export it (e.g., generating a PDF report to share with a healthcare provider).
• Not used for advertising, profiling, or any commercial purpose.
• Not accessible to Life After Impact LLC or any third party without Your affirmative action.

You are in full control of this data. You may delete it at any time by clearing the App's data through your device settings or by uninstalling the App.

Important: The Life After Impact App does not transmit health or symptom data to any server or third party. Please read our Medical Disclaimer for important information about using our health-related educational content.

3.3 Usage Data (Website and App)

We may automatically collect Usage Data when You access our Services. This may include:

• Device type, operating system, and version
• App version and feature usage patterns (App only)
• IP address and browser type (Website only)
• Pages visited and time spent on the Website
• Crash reports and diagnostic data

3.4 Tracking Technologies (Website Only)

The Website uses cookies and similar tracking technologies to improve Your experience and understand how visitors use our content. The App does not use browser cookies.

• Essential Cookies: Required for the Website to function. Cannot be disabled.
• Functionality Cookies: Remember Your preferences (e.g., language settings).
• Analytics Cookies: Help Us understand how visitors use the Website (e.g., pages visited, time on site). Data is collected in aggregate and is not used to identify individual visitors.

3.5 Analytics Services

We use the following third-party analytics services on our Website:

• Google Analytics 4 (Google LLC): Collects aggregate, anonymized data about how visitors interact with our Website, including pages viewed, session duration, and general geographic region. Google Analytics uses cookies and may transfer data to Google servers in the United States. Data is processed in accordance with Google's Privacy Policy. You may opt out by installing the Google Analytics Opt-out Browser Add-on.
• Microsoft Clarity (Microsoft Corporation): Collects aggregate behavioral data such as heatmaps and session replays to help Us improve the Website's usability. Clarity does not collect personally identifiable information. Data is processed in accordance with Microsoft's Privacy Policy.

All analytics data We collect is used solely to improve our Website and Services. We do not use analytics data for advertising, profiling, or any purpose that identifies individual visitors.

You may instruct Your browser to refuse all cookies or to alert You when cookies are being sent. Some parts of the Website may not function properly if You disable cookies.

4. How We Use Your Information

We use the information We collect for the following purposes:

• To provide, operate, and maintain our Services.
• To manage Your account and authenticate Your identity.
• To respond to Your inquiries and support requests.
• To review and administer podcast advertising applications, invoices, creative approvals, campaign fulfillment, reporting, and requested renewals.
• To send You service-related communications (e.g., security updates, app updates).
• To send You news, offers, or educational content — only if You have opted in.
• To analyze usage trends and improve our Services.
• To comply with legal obligations.

We do not sell Your Personal Data. We do not use Your health or symptom data for advertising or profiling purposes.

5. Sharing Your Information

We may share Your Personal Data in the following limited circumstances:

• Service Providers: Third-party vendors who assist Us in operating our Services (e.g., email delivery, analytics), subject to confidentiality obligations.
• Advertising invoicing and delivery: For approved podcast advertisers, We provide necessary billing details to Stripe to issue and reconcile invoices. Approved ad content is manually delivered through Buzzsprout Dynamic Content for eligible audio episodes.
• Legal Requirements: When required by law or in response to valid legal process.
• Business Transfers: In connection with a merger, acquisition, or sale of assets, with prior notice to You.
• With Your Consent: For any other purpose with Your explicit consent.

We do not share Your health or symptom data entered in the App with any third party.

6. Data Retention

We retain Your Personal Data only for as long as necessary to fulfill the purposes described in this Privacy Policy, or as required by law. Usage Data is generally retained for a shorter period unless needed for security or service improvement purposes.

Health and symptom data entered in the App is stored solely on Your device and is not retained by Us. Deleting the App or clearing its data permanently removes this information.

7. Your Privacy Rights

7.1 General Rights

Depending on Your location, You may have the right to:

• Access the Personal Data We hold about You.
• Request correction of inaccurate Personal Data.
• Request deletion of Your Personal Data.
• Object to or restrict processing of Your Personal Data.
• Data portability — receive Your data in a structured, machine-readable format.
• Withdraw consent at any time (where processing is based on consent).

7.2 California Residents (CCPA/CPRA)

California residents have additional rights under the CCPA/CPRA, including the right to know what Personal Data is collected, the right to delete Personal Data, the right to opt out of the sale of Personal Data (We do not sell Personal Data), and the right to non-discrimination for exercising these rights.

7.3 European Residents (GDPR)

If You are located in the European Economic Area, You have rights under the GDPR including access, rectification, erasure, restriction of processing, data portability, and the right to lodge a complaint with a supervisory authority. The Company acts as Data Controller for Personal Data processed through our Services.

7.4 Exercising Your Rights

To exercise any of these rights, please contact Us at the address below. We will respond within 30 days. We may need to verify Your identity before processing Your request.

8. Children's Privacy

Our Services are not directed to children under the age of 13. We do not knowingly collect Personal Data from children under 13. If You believe a child under 13 has provided Us with Personal Data, please contact Us immediately and We will take steps to delete such information.

9. Security

We implement commercially reasonable technical and organizational measures to protect Your Personal Data. However, no method of transmission over the Internet or method of electronic storage is 100% secure. We cannot guarantee absolute security.

Health and symptom data in the App is stored locally on Your device and protected by Your device's own security features (e.g., device passcode, Face ID, Touch ID).

10. Third-Party Links

Our Services may contain links to third-party websites, podcasts, or resources. We are not responsible for the privacy practices of those third parties. We encourage You to review the privacy policies of any third-party services You visit.

11. International Data Transfers

Your information may be processed in the United States or other countries where our service providers operate. By using our Services, You consent to the transfer of Your information to countries that may have different data protection laws than Your jurisdiction. We take reasonable steps to ensure Your data is treated securely wherever it is processed.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When We do, We will update the "Last Updated" date at the top of this document. For material changes, We will provide prominent notice via the App or Website, or by email if You have provided one. Your continued use of our Services after changes become effective constitutes Your acceptance of the revised policy.